Client: Lorde Cleaning Services
Location: Ann Arbor, Michigan
Project: Logo Design
Lorde is a professional cleaning services company in need of a clean and professional logo design to help start their business on the right foot.
A letter “L” is carved out of a stylized “D” shape using negative space (the partners’ names start with L and D). The tilt of the icon gives the design dynamic movement and personality. The overall shape can also be viewed as the bristles of a broom representing the services provided.