Nutrition Connection

  • Client:
    Nutrition Connection Consulting Services
  • Location:
    Detroit, Michigan
  • Project:
    Logo Design

Nutrition Connection offers consulting services for diabetes education providing staff in-services to home care agencies, facilitating group nutrition classes, and assisting non-profits agencies in their health promotion programs.

The client wanted their new logo to show a sense of personal touch and caring. They also planned on using a tagline of “Connecting the Dots”.

In this logo design, the letters “n” and “c” intersect to form a heart (representing their caring process). At the letters’ intersections, 4 dots are formed and are connected by the heart shape (playing on their ‘connecting the dots’ tagline). The lowercase letters give off a more friendly and less corporate feel. The color theme is also warm and inviting.