Adventual is a web design company offering a wide range of services that help businesses succeed on the internet through a combination of creative design and technology. The company name was derived from by combining the letters “Ad” from Advertising or Advertise with the letters “ventual” from Eventual.

Adventual wanted a simple logo design that was similar to the at symbol (@) and also showed movement and interactivity. I chose to utilize two swooping white arches, revolving around one another representing interaction and forming the letter “a”.